What is Google Analytics 4? Why Do You Need to Switch to it?
GA4 is coming, ready or not! If you’ve been playing hide and seek with Google’s new version of Analytics, it’s time to give up the game and make the switch. Change can be daunting, especially a change as significant as the move to Google Analytics 4, but doing so will enable you to better understand […]
A beginners guide to WordPress Search Engine Optimisation (SEO)
This five-part blog include modules in: Getting to grips with SEO Before forking out on paid digital marketing, read this. You may reconsider. Six ways to improve your WordPress’ SEO, even if you’re a beginner A Japanese inspired approach to SEO management Things to consider with your WordPress SEO strategy With a whopping 3.010 billion […]
Use Your Facebook Page to Improve Your Know, Like and Trust Factor
One of the best reasons for using social media is to improve your Know, Like and Trust Factor. A good social media presence helps customers get to know you, get to like you and then trust you enough to buy from you. Businesses should establish a consistent presence online, especially on social media, because a whopping 74% […]
How to Create the Perfect About Us Page
My favorite webpage is usually titled “About Us.” Now the main thing to remember is that you may think it’s all “About You” [your business], but really it should be titled “For Them” – because it’s one of the key ways you can communicate your brand and increase trust between yourself and your potential customers. […]
How to Find Your Perfect Keywords
For many small business owners, the words “perfect keywords” and “keyword search” generates one of two responses. They’ll either groan and shudder [or even start to whimper] or simply shrug their shoulders and look a little puzzled. The fact of the matter is that many people don’t know how to or have never taken the […]
Why Google is Hating on Your Website – And How to Fix It!
Here’s the big mistake many website owners make: They spend all their time worrying about what they should be doing outside their website – like building links to their website, social media posting and paying for Pay Per Click or Facebook adverts and completely forget to check whether their website is capable of getting Google […]
New WordPress Website Review from the Fiddly Bits Team
We’re very proud to launch our new WordPress Website Review and Detox! It’s the perfect solution if you are scratching your head trying to work out why your WordPress site seems to lack Google Love! SEO success depends on what happens on your site as much as everything that happens off your site. Slow websites, […]
Your Search Engine Optimization Glossary
Let’s face it – starting out as a new website owner can mean learning a whole new language! To help you out, here is the WP Fiddly Bits search engine optimization or SEO glossary. Algorithm. A set of rules that a search engine uses to rank the pages contained within its index in response to […]
Introduction to Google Analytics
If you don’t know where your online traffic is coming from and what it’s doing when it gets to your website then you’re making one of the biggest mistakes you can make online. If you don’t know which sources of traffic are converting into sales and which aren’t you’re basing your entire online marketing strategy […]
