Use Your Facebook Page to Improve Your Know, Like and Trust Factor
One of the best reasons for using social media is to improve your Know, Like and Trust Factor. A good social media presence helps customers get to know you, get to like you and then trust you enough to buy from you. Businesses should establish a consistent presence...
How to Create the Perfect About Us Page
My favorite webpage is usually titled “About Us.” Now the main thing to remember is that you may think it’s all “About You” [your business], but really it should be titled “For Them” – because it’s one of the key ways you can communicate your brand and increase...
How to Find Your Perfect Keywords
For many small business owners, the words “perfect keywords” and “keyword search” generates one of two responses. They’ll either groan and shudder [or even start to whimper] or simply shrug their shoulders and look a little puzzled. The fact...