What is electronic word-of-mouth (E-WOM), and why does it matter?
Follow my blog with Bloglovin E-WOM happens when people talk about your products or services online. I like to think E-WOM in simple terms. Perhaps, E-WOM comes around whenever someone shares your content online or makes a comment on it. One share or a thousand, it all counts as word of mouth because visitors are […]
Selling Online – Your Legal Requirements
Selling Online Your Legal Requirements The following information is intended to be used as a guide for UK businesses to your selling online legal requirements, it is not guaranteed to cover all of your legal requirements. Further advice can be gained from contacting Trading Standards or an ecommerce specialist solicitor. The Sales of Goods Act […]
Cool Free Image Websites – Spruce Up Your Social Media!
In social media we know that a “picture paints a thousand words” so using photos is a great way to grab attention and help your social media stand out from the crowd. If you are keeping costs down then finding cool free image websites becomes really important – but you shouldn’t let saving money stop […]
How to Create a Content Pillar for Your Marketing
Looking to learn how to create a content pillar? Curious as to what one is? Here’s my advice for using a content pillar in your marketing plan and why its worth investing the time to do this. Why is Content Important? When you are building a website for your business, one of the most important […]
42 Things to Blog About
It’s one of the most challenging things about blogging – getting started. If you ever get stumped on what to write about, here are 42 ideas to help get the creative juices flowing. Comment on a news event and on how it relates to your field. Write a How To post. Walkthroughs, tutorials and how to’s […]
How to Create the Perfect About Us Page
My favorite webpage is usually titled “About Us.” Now the main thing to remember is that you may think it’s all “About You” [your business], but really it should be titled “For Them” – because it’s one of the key ways you can communicate your brand and increase trust between yourself and your potential customers. […]
How to Encourage Blog Comments
New bloggers often want to know how they can encourage more people to post comments on their blogs and join discussions. The first thing to say is that to get lots of comments you need to getting quite a lot of visitors to your blog, so if you have low traffic, then naturally this will […]
The Six Biggest WordPress Blogging Myths
Nowadays it seems that everyone has a blog – and if you are a business owner it seems that you really need to have one to help market your business. However, myths arise from lack of information and in the case of blogging, often from inexperience. Some of the common WordPress blogging myths related to […]
Business Blogging Tips
A business blog is a must-have for every business owner; whether you have a website for your business, your business is bricks and mortar only or if your business is only on the Internet. If you are in any type of business at all, you need to have a business blog. Here are our business […]
